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Modern cruiser with over twenty years of refinement built in to improve the ride experience. You’ll notice the difference with Electra’s patented Flat Foot Technology combined with custom bend handlebars.

It all started with an idea that we could improve upon an American classic. Today, the Electra Cruiser has more than 25 years of refinement built in to enhance the riding experience with modern styling. The result is a less clunky, more ergonomic ride that features our patented Flat Foot Technology•. The single-speed Cruiser 1 is simplicity at its finest. It's right for you if... You appreciate the look of a classic beach cruiser, but don't mind extra comfort and modern styling. The Electra Cruiser is a simple, durable bike perfect for a sun-soaked ride on the boardwalk or cruising the streets to your favorite taco shop. The tech you get The single-speed Electra Cruiser 1 features a sturdy steel frame paired with alloy rims and stainless-steel spokes on RetroRunner tires. Custom swept back handlebars and coaster brakes make this an easy-to-use and comfortable ride. The final word Nothing compares to the comfort and style you find on an Electra Cruiser. We changed the game by moving the pedals forward, relaxing the angle of the seat and opening up the entire frame geometry. Our Cruisers are simple, fun and easy to ride. All you need to do is choose your favorite color and apply sunscreen. Why you'll love it - The beach cruiser was our first love. Its timeless style can transport you to a Southern California beach no matter where you are. - It features our patented Flat Foot Technology® for amazing comfort and control. - Cruise comfortably on 26" RetroRunner tires and an easy-to-use coaster brake. - Add a bell, basket, fenders or a surf rack to make the most of those long summer days.

The Electra Cruiser 7D has everything you're looking for in a classic beach cruiser, and a little bit more. Infused with Electra's legendary style and patented Flat Foot Technology, the 7D offers a solid range of gears to handle any hills you may encounter on your way to the beach, your friend's house or around the neighborhood. It's right for you if... You value a high-quality, easy riding beach cruiser with an upright riding position and plenty of gears to get you to your destination comfortably and in style. The Cruiser 7D is built to withstand years of use. Choose from a variety of fun, fresh colors and get ready to turn some heads. The tech you get Patented Flat Foot Technology provides optimal comfort and control. The Shimano Tourney 7-speed with MEGARANGE gearing and Shimano Revo twist shifter allow for smooth and easy shifting. A sturdy cantilevered frame, alloy rims and stainless-steel spokes will keep you riding in style for years to come. The final word For comfort and style, nothing compares to an Electra Cruiser. We changed the game by moving the pedals forward, relaxing the angle of the seat and opening up the entire frame geometry. Our Cruisers are simple, fun and easy to ride. All you need to do is choose your favorite color and apply sunscreen. Why you'll love it - The Electra Cruiser 7D embodies the simplicity of the beach cruiser with enough additional gears to tackle some hills. - Features our patented Flat Foot Technology for amazing comfort and control. - Cruise comfortably on the boardwalk or bike path with 26" RetroRunner tires. - Add a bell, basket, fenders or a surf rack to make the most of those long summer days.

It all started with an idea that we could improve upon an American classic. Today, the Electra Cruiser has more than 25 years of refinement built in to enhance the riding experience with modern styling. The result is a less clunky, more ergonomic ride that features our patented Flat Foot Technology. The single-speed Cruiser 1 is simplicity at its finest.

It all started with an idea that we could improve upon an American classic. Today, the Electra Cruiser has more than 25 years of refinement built in to enhance the riding experience with modern styling. The result is a less clunky, more ergonomic ride that features our patented Flat Foot Technology. The single-speed Cruiser 1 is simplicity at its finest.

This is your city. Ride like it. The Loft 7D is a lightweight commuter that puts the fun in functionality. 700c wheels and a foot-forward, upright riding position provide optimum speed, comfort and control. This modern-day classic is built to ride. It’s lightweight. It’s durable. It’s comfortable and designed to handle the rigors of the streets. It's right for you if... You’ve got places to go. The Loft 7D is a reliable commuter that will get you there. This lightweight city bike won’t break the bank and comes equipped with an alloy frame, 7-speed drivetrain and fenders to keep you dry. Explore the city's ups and downs while still looking stylish. The tech you get Designed with functional minimalism in mind, the clean lines and straight bars give it a nice, unaffected look. The Loft 7D features a lightweight but sturdy aluminum frame, Shimano 7-speed MEGARANGE gearing to tackle hills, alloy dual pivot caliper brakes and fast-rolling 700c wheels. The final word The Loft is a lightweight commuter bike that will go from apartment to espresso in two minutes flat. Big on fun, low on maintenance, this bike was made for the city and everything that comes with it. Nimble, lightweight and sure to turn heads, you'll always arrive in style on a Loft 7D. Why you'll love it - Choose the frame geometry that's right for you: step-over or step-thru, with a lower standover height for easy on and off maneuverability. - The foot-forward, upright riding position provide optimum speed, comfort and control. - Choose from a variety of colors. - Customize your Loft and make it your own. Add a front basket for storage, a bell so they hear you coming and cup holder for your morning coffee. - Top it off with an Electra helmet and arrive fashionably safe.

It's right for you if... You're looking for a fun, quality bike that is both comfortable and stylish. Or maybe it's your first time riding since being a kid. Or you just want to get outside on two wheels more. With our patented Flat Foot Technology®, you’ll experience the comfort and control of our unique frame geometry in great colors to choose from. The tech you get Shimano Revo twist shifter provides a smooth transition through 7 gears, allowing you to climb hills with ease. Linear-pull brakes control deceleration for easy stopping and Bontrager 26" tires roll smooth for a cushy ride. Internal cable routing, water bottle mounts and platform pedals round out the ride. The final word The Townie® 7D continues to be the best-selling bike in the U.S. for a reason. Once you ride a Townie everything else is just a bike. It provides the utmost in comfort, style and quality. Take a test ride and feel the Electra difference. With a variety of bold colors to choose from and features that will help you go the distance, the Townie Collection offers something for everyone. Why you'll love it - Bontrager 26" tires with a puncture-resistant casing roll smooth and stable over most surfaces. - Linear-pull brakes help control your roll with easy-stopping. - Enjoy the ride on our cushy, ergonomic and shock absorbent elastomer saddle. - Enjoy as-is, or personalize your ride with Electra accessories and make it your own with fenders, a basket or bell.

The Cruiser 3i takes riding to the next level with modern refinements like a lightweight aluminum frame and, of course, Electra's patented Flat Foot Technology. With a 3-speed internal hub, it's practical yet eye-catching, making it perfect for cruising in style year round. It's right for you if... You enjoy the ease and simplicity of a Cruiser, but you have an affinity for the ease and low maintenance of the internal hub gearing. The lightweight aluminum frame makes it easy to ride along on the boardwalk, bike path and everywhere in between. The tech you get The Cruiser 3i has a 3-speed internal hub for those wanting a few more gears and minimal maintenance. Linear-pull brakes and a rear coaster brake provide smooth stopping power while cushy balloon tires, a custom saddle and grips create a comfortable ride. The final word The classic beach cruiser was our first muse. Over the years, we've continued to innovate and refine without losing our signature style and attention to detail. Enjoy cruising comfortably on a more open frame geometry and relaxed seat angle. Afterall, our Cruisers are simple, fun and easy to ride. Sizing: - 155 - 173 cm - 5'1" - 5'8"

The Electra Townie® 7D is the best-selling bike in the U.S. for a reason. It's stylish, simple and fun. Complete with Flat Foot Technology®, enjoy an upright seating position that lets you plant your feet flat on the ground whenever you want. It comes equipped with lights and fenders making it the perfect run-around-town bike. It's right for you if... You're looking for a fun, quality bike that is both comfortable and stylish. Or maybe it's your first time riding since being a kid. Or you just want to get outside on two wheels more. With our patented Flat Foot Technology®, you’ll experience the comfort and control of our unique frame geometry in great colors to choose from. The tech you get Shimano Revo twist shifter transitions through 7 gears, allowing you to climb hills with ease. Linear-pull brakes control deceleration and Bontrager 26" tires roll smooth for a cushy ride. Color matched fenders keep you clean in all weather conditions while front and rear lights keep you safe. The final word The Townie® is the best-selling bike in the U.S. for a reason. Once you ride a Townie everything else is just a bike. It provides the utmost in comfort, style, and quality. Take a test ride and feel the Electra difference. With a variety of bold colors to choose from and features that will help you go the distance, the Townie Collection offers something for everyone. Why you'll love it - Bontrager 26" tires with a puncture-resistant casing roll smooth and stable over most surfaces. - Linear-pull brakes help control your roll with easy-stopping. - Enjoy the ride on our cushy, ergonomic, and shock absorbent elastomer saddle. - Enjoy as-is, or personalize your ride with Electra accessories and make it your own with fenders, a basket or bell.

Lucky number 7 means gears a-plenty for most general riding. With a Shimano 7-speed derailleur, powerful front and rear linear-pull brakes and Electra’s Flat Foot Technology, the Townie 7D is the best-selling bike in the U.S. - The Original EQ comes fully equipped with Hub Dynamo powered front and rear bright LED lights and painted fenders to protect from the elements. - Schwalbe Big Apple 26" tires with a puncture-resistant casing roll smooth and stable over most surfaces. - Linear-pull brakes help control your roll with easy-stopping. - Enjoy the ride on our cushy, ergonomic and shock absorbent elastomer saddle. - Enjoy as-is, or personalize your ride with Electra accessories and make it your own with fenders, a basket or bell.

The Electra Cruiser Go! is an homage to an American classic, but with an e-bike twist. Comfort and control paired with modern style and technology turn it into the ultimate riding experience. Pedal-assisted support and our patented Flat Foot Technology make this single-speed e-bike an elevated classic. - The Cruiser Go! features our patented Flat Foot Technology for ultimate comfort and control. - Comfortable cruising comes standard with Electra's patented Flat Foot Technology. - Rethink "cruising" with a top-assisted speed of 20 mph. - The easy-to-read LED controller monitors power support and battery charge. - This Go! e-bike is a modern twist on an American classic.

The Townie Go! 7D is the e-bike for everyone. It combines comfort and control with the power and fun of an e-bike. Now featuring a fully integrated battery with 3 levels of support, 26" tires and Electra's patented Flat Foot Technology. Go faster, farther, and funner for less than you thought possible. - The Townie Go! 7D features our patented Flat Foot Technology for ultimate comfort and control while riding. - Reach a top-assisted speed of 20 mph with support from the rear hub motor. - Monitor your level of power support and battery charge easily with the improved LED controller. - Turn your e-bike into a me-bike with a basket, bell or helmet. The e-ssentials, of course. - This Go! e-bike combines quality, comfort and value with Electra's signature style.

- Durable steel frame with clear-coated finish - 12" wheels with lightweight alloy rims - Standard tires with inner tubes - Ball bearing threaded headset (with 130° steering limit) - Adjustable saddle and handlebar height

- Durable steel frame with clear coated finish - 12" wheels with lightweight alloy rims - Standard tires with inner tubes - Ball bearings threaded headset (with 130° steering limit) - Adjustable saddle and handlebar height - Due to COVID 19-related scheduling and component availability challenges, Bike Specifications are subject to change without notice. Specifications may not be exactly as shown in photo

- MTB-style cockpit - Alloy frame - Shimano Tourney 7-speed shifting - 24" wheels

- Trail-ready spec - Plus-size tires - 20" wheels - Lightweight aluminum alloy frame - Disc brakes - Shimano Tourney 7-speed drivetrain

- Trail-ready spec - Plus-size tires - 24" wheels - Lightweight aluminum alloy frame - Disc brakes - Shimano Tourney 8-speed drivetrain

Built with a lightweight aluminum frame, plenty of stand-over clearance, and easy-to-use gears, this is the rigid version (no front suspension) of the XtC Jr. family. With 20-inch wheels and smooth-rolling tires that can handle the trail, it's a fun and stable way to get started on the trail. Lightweight frame ALUXX-grade aluminum frame provides a lightweight, purpose-built chassis for aspiring young off-road riders. Confidence and control Size-specific wheels give young riders the performance they need for true off-road riding. Kid-friendly features Youth-specific performance components help young riders improve their off-road skills.

Designed to get young riders pumped on riding trails, XtC Jr. 20 is just the right size and has all the right features. With a lightweight aluminum frame, front suspension, fast-rolling 20-inch wheels and trail-ready tires, this mini mountain bike is up for adventure. Lightweight frame ALUXX-grade aluminum frame provides a lightweight, purpose-built chassis for aspiring young off-road riders. Confidence and control 20" wheels and front suspension give young riders the performance they need for true off-road riding. Kid-friendly features Youth-specific performance components help young riders improve their off-road skills.

Most youth bikes are constructed with heavier frames and materials, but we designed the ARX to be lighter, quicker, and more fun for young riders. With its ALUXX aluminum frame and fork, ARX is the lightest bike in its category, which makes it more fun to ride. The frame features a lower center of gravity for added stability. It comes in three different wheel size choices for different heights, and has versatile tires that can handle rough roads, paths and even some dirt. The frame is fitted with lightweight components that are sized specifically for young riders, including cranksets and cockpit components for various wheel options.

From parkways to paths, paved roads or dirt, this versatile flat-bar bike can help you reach new fitness goals or add some spice to your daily commute. All-terrain versatility With a mountain bike style flat handlebar and suspension fork, you can ride road or dirt with confidence. Lightweight and durable Frameset constructed with high-quality ALUXX aluminum. Comfort and stability Frame geometry puts the rider in a position that balances efficiency with stability on rough roads, paths or trails. Wheel size: - Sizes XX-Small – Small: 26-inch - Sizes Small – X-Large: 27.5-inch

Push the pace on climbs, let loose on the descents. This aluminum hardtail gives you a feel for the trail with balanced, confident handling and a plush suspension fork.

With its lightweight ALUXX aluminum frame, upright positioning and high-quality parts that give it a smooth, comfortable ride, the Escape Disc is totally versatile and totally fun to ride. It now features a high-quality composite fork and innovative D-Fuse seatpost. Both are great for smoothing out rough roads, absorbing shocks and vibrations, and giving you a smoother, more comfortable ride. The disc brakes deliver powerful braking performance in dry or wet conditions, and the 700c wheels with Giant EasyRide Tubeless tires (on select models) keep you rolling with speed, efficiency and a reduced risk of flats. As an added bonus, there’s clearance for larger tires up to 45mm in width, which makes it easier to ride rougher roads. It comes with integrated mounts, so you can customize your ride with racks or fenders. Whatever road or path you choose, Escape Disc is ready to roll. KEY PERFORMANCE FACTORS Balanced and efficient Lightweight ALUXX frame, fast-rolling 700c wheels, and confident upright positioning offer a balanced, efficient ride quality. Versatile and capable Powerful disc brakes and a wide range of gears help you increase your speed and tackle hills with more control. Rugged reliability Puncture-resistant tires feature the Giant EasyRide Tubeless system (on select models). Integrated rack mounts make it easier to carry your daily essentials or load up for weekend adventures.

PUSH THE PACE ON CLIMBS, LET LOOSE ON THE DESCENTS. THIS ALUMINUM HARDTAIL GIVES YOU A FEEL FOR THE TRAIL WITH BALANCED, CONFIDENT HANDLING AND A PLUSH SUSPENSION FORK. KEY PERFORMANCE FACTORS Proven alloy performance ALUXX aluminum frameset is hand-built in-house by the world leader in aluminum engineering. Balance and stability Frame geometry is designed to optimize the balance and roll-over capabilities of 29-inch wheels or the liveliness of 27.5-inch wheels (depending on frame size). XC control Suspension fork offers either 80mm or 100mm of smooth travel for added XC control. HIGHLIGHTS Built on a lightweight ALUXX aluminum frame that features classic hardtail design and the balanced riding characteristics of either larger diameter 29-inch or 27.5-inch wheels, Talon is a great choice for XC and trail riding. The frame geometry is specifically designed to adapt to its respective wheel size and either an 80mm or 100mm suspension fork (depending on frame size). It’s a confident ride that’s perfect for ambitious riders who want to take their off-road skills to the next level. ALUXX ALUMINUM Frame material features 6061 alloy with single-butted tubes to produce strong, lightweight framesets for a variety of different bikes and riding styles. INTERNAL CABLE ROUTING Derailleur, brake and dropper post cables are routed internally through integrated ports. This helps saves weight and creates a cleaner look and performance. DROPPER POST COMPATIBLE 30.9mm seattube diameter and clean internal cable routing allows for easy dropper seatpost upgrade. LOWER SEATSTAY JUNCTION Rear triangle is designed with seatstays that meet the seat tube at a lower point below the top tube junction. This adds compliance for a smoother ride quality and helps reduce overall frame weight. 1X AND 2X COMPATIBLE Frameset is designed to work with either a single chainring or double chainring crankset. For 2x setups, either a side-swing or down-swing front derailleur can be used. INTEGRATED MOUNTS Mounts on the seatstays and chainstays make it easy to accessorize with racks, fenders or a rear kickstand. Wheel size: - Size X-Small: 27.5-inch - Sizes Small – Medium: 27.5-inch or 29-inch - Sizes Large – XX-Large: 29-inch

With a lightweight aluminum frame, smooth front suspension, smaller 20-inch wheels and geometry that's designed specifically for young riders, STP can be a first step toward adventures in the dirt. Versatile enough to ride on streets, parks or trails, it offers kids a confident, controlled ride to help them build their skills. The 60mm suspension fork soaks up bumps, and powerful disc brakes help them negotiate steep descents. It also features kid-friendly components such as shorter reach brake levers and a comfortable saddle.

Push the pace on climbs, let loose on the descents. This aluminum hardtail gives you a feel for the trail with balanced, confident handling and a plush suspension fork. Built on a lightweight ALUXX aluminum frame that features classic hardtail design and the balanced riding characteristics of either larger diameter 29-inch or 27.5-inch wheels, Talon is a great choice for XC and trail riding. The frame geometry is specifically designed to adapt to its respective wheel size and either an 80mm or 100mm suspension fork (depending on frame size). It's a confident ride that's perfect for ambitious riders who want to take their off-road skills to the next level. Wheel size: - Size X-Small: 27.5-inch - Sizes Small – Medium: 27.5-inch or 29-inch - Sizes Large – XX-Large: 29-inch

With its lightweight ALUXX aluminum frame, upright positioning and high-quality parts that give it a smooth, comfortable ride, the Escape Disc is totally versatile and totally fun to ride. It now features a high-quality composite fork and innovative D-Fuse seatpost. Both are great for smoothing out rough roads, absorbing shocks and vibrations, and giving you a smoother, more comfortable ride. The disc brakes deliver powerful braking performance in dry or wet conditions, and the 700c wheels with Giant EasyRide Tubeless tires (on select models) keep you rolling with speed, efficiency and a reduced risk of flats. As an added bonus, there’s clearance for larger tires up to 45mm in width, which makes it easier to ride rougher roads. It comes with integrated mounts, so you can customize your ride with racks or fenders. Whatever road or path you choose, Escape Disc is ready to roll. KEY PERFORMANCE FACTORS Balanced and efficient Lightweight ALUXX frame, fast-rolling 700c wheels, and confident upright positioning offer a balanced, efficient ride quality. Versatile and capable Powerful disc brakes and a wide range of gears help you increase your speed and tackle hills with more control. Rugged reliability Puncture-resistant tires feature the Giant EasyRide Tubeless system (on select models). Integrated rack mounts make it easier to carry your daily essentials or load up for weekend adventures.

With its lightweight ALUXX aluminum frame, upright positioning and high-quality parts that give it a smooth, comfortable ride, the Escape Disc is totally versatile and totally fun to ride. It now features a high-quality composite fork and innovative D-Fuse seatpost. Both are great for smoothing out rough roads, absorbing shocks and vibrations, and giving you a smoother, more comfortable ride. The disc brakes deliver powerful braking performance in dry or wet conditions, and the 700c wheels with Giant EasyRide Tubeless tires (on select models) keep you rolling with speed, efficiency and a reduced risk of flats. As an added bonus, there’s clearance for larger tires up to 45mm in width, which makes it easier to ride rougher roads. It comes with integrated mounts, so you can customize your ride with racks or fenders. Whatever road or path you choose, Escape Disc is ready to roll. KEY PERFORMANCE FACTORS Balanced and efficient Lightweight ALUXX frame, fast-rolling 700c wheels, and confident upright positioning offer a balanced, efficient ride quality. Versatile and capable Powerful disc brakes and a wide range of gears help you increase your speed and tackle hills with more control. Rugged reliability Puncture-resistant tires feature the Giant EasyRide Tubeless system (on select models). Integrated rack mounts make it easier to carry your daily essentials or load up for weekend adventures.

Commute to work, ride to class, find new adventures in your daily routine. This flat-bar all-rounder is motivation to get your legs spinning. Balanced and efficient Lightweight ALUXX frame, fast-rolling 700c wheels, and confident upright positioning offer a balanced, efficient ride quality. Versatile and capable Powerful disc brakes and a wide range of gears help you increase your speed and tackle hills with more control. Rugged reliability Puncture-resistant tires and integrated rack mounts make it easier to carry your daily essentials or load up for weekend adventures.

Adventure Starts Here Wide eyes and a big smile are the natural reaction when he rolls down the trail. This kid-sized trail bike makes it easy and fun, delivering a quality off-road experience that’s made specifically for young riders. Off-road performance isn’t just for adults. This youth-specific trail bike is designed to help kids progress and learn to love off-road riding. With its lightweight ALUXX alloy frame, fast-rolling 24-inch wheels, front suspension and disc brakes, it helps make the trail riding experience more fun than ever.